Cantaritos

Cantaritos is a hard soda born from Jarritos, the best selling Mexican soda in the U.S. This year, our team was tasked with refreshing their social content with a photography campaign authentic to the brand’s heritage and purpose of welcoming all flavors.

We brought to life a backyard cantina inspired by Mexican Modernism where Cantaritos was the center of the party. Through vibrant textures, authentic decor and candid moments we evolved their social presence and increased engagement.